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This picture is of an unknown Pakistani hero whose scientific excellence in the art of intricate perfume making especially for Industrial use. The sweet fragrance any consumer product manufactured in Pakistan be assumed that a humble soul Muhammed Hanif from Karachi must be behind the creation.

Pakistan as a country is blessed with all wealth and riches one can dream or wish for. The greatest among her assets is her skilled and masterful manpower be it in any field. Sadly, none of her God gifted resources for one or another reasons are denied the opportunity to serve her.

The bottle of the perfume that he holds dates back to 80s marketed by Bush Boake Alan with it’s office located on Campbell street in Karachi . The company unfortunately closed down its Pakistan office that made this particular scent a rarity . This bottle in the picture that he kept closest to his heart , in loving memory of our business relationship starting from early 90s. He knew it was my signature perfume by the fragrance of which many identified my presence.

Being a businessman from the hard-core Memon business community , he displayed exemplary business ethics and loyalty to his old customer that he proved by telling his grown up son not to sell this particular bottle, as he waited for me to return someday.

I was so humbled once despite my persistent insistence, he refused to charge me for this last bottle in stock across the country . This is the beauty of one’s own country and countrymen and true feelings for each other . Thank you Hanif Bhai your kindness won my heart as the bottle that you gifted me is presented to my son Azam Effendi Junior, on my birthday to to carry forward the legacy into the next generation . Long Live Pakistan And All Our Beloved Countrymen Who Beautify Her.

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